Staff Spotlight

Daisha Peek, a third-year Public Relations student, is this year’s Director of Soulfest. She got involved with Growl her second year of college because she wanted to be a part of an organization that brings all Gators together. 

“Homecoming is the one week where past, current and even future Gators come together to celebrate our university’s traditions and culture,” Peek said. “It’s one of the most special times of the year for me.”

Daisha is known within the Growl family for her positive outlook and commitment to growth. With this year being the 20th anniversary of Soulfest, she is dedicated to building a memorable event that uses UF students’ incredible talents to unite and celebrate different perspectives. Even with the uncertainty caused by COVID-19, she sees it as an opportunity to help the event evolve into something greater. 

“[Daisha] is an excellent leader for the Soulfest team and motivates her team to do their best by leading through example,” AGC of Campus Events Carson Goodman said. “[She] is one of the most genuine people I have ever met, and it has truly been a pleasure to work alongside her.”

Currently, Daisha is working with external campus clubs and multicultural organizations to begin the process of developing a lineup for this year’s show. Her main goal for this year is to make Growl one of the most enjoyable experiences for all members of the Gator nation. She plans to highlight Soulfest’s 20th anniversary by paying homage to the show’s previous years and showing an appreciation for all cultures.

Aside from Growl, Daisha is also President of the Staff Advisory Board, an ambassador for U Matter We Care, a Resident Assistant and a First-Year Florida Peer Leader.